Home & Garden
Home & Garden_
Online home and garden furniture sales are growing at a rate of 11.9% and set to reach a market value of $294 billion by the end of 2022 (Statista). It's clear that brands are stepping up from what was warehouses, embracing the opportunities that come with an online omni channel presence.
Also, according to a Forrester research, housewares alone will overtake computers as the third largest product category in the retail market by the end of 2020, setting the industry to explode online within the next few years.
Tok & Stok, one of the largest furniture retailers in Brazil is moving faster with ACCT, often releasing new features and online experiences to their customers.
Tok & Stok: Design, exclusive products and the provision of practical solutions for everyday life are part of the Tok & Stok concept, which always seeks to combine bold design at affordable prices.
ACCT implemented a new VTEX IO platform and the store's evolution process began, considerably increasing the number of sales captured by the website.
Present in several states of Brazil and also in the Federal District, with stores distributed in several Brazilian cities, Tok & Stok is a reference in furniture and decoration.
Empório da Cerveja
As part of ZX Ventures, the global innovation arm of the largest beer group in the world, AB InBev.
ACCT and Empório da Cerveja worked together with our internal team so they could be trained to lead the operations afterwards. In my opinion, we had a very rich partnership, done as a team, which included knowledge exchange and transparent communication.
Nelson de Moura
It was gratifying to have a partner who agreed to this project because we knew that the business rules could generate several changes along the way. The ACCT team was flexible enough to handle changes in planning and adapted to the process.
Tok&Stok needed to evolve its online shopping experience. Our stores are already quite consolidated and we are a reference in furniture and decoration experience. Our challenge was to make exactly that same movement in digital, in a very accelerated way.